Analyzing SBI YONO Business, ICICI InstaBIZ, and HDFC SmartHub Vyapar: A Comprehensive Comparative Study

Nirva Piyush  Raval; Lucky  Mishra

doi:10.46977/apjmt.2024.v04i03.001

Authors

Nirva Piyush Raval Som-Lalit Institute of Management Studies, Ahmedabad, Gujarat
Lucky Mishra Som-Lalit Institute of Management Studies, Ahmedabad, Gujarat

DOI:

https://doi.org/10.46977/apjmt.2024.v04i03.001

Keywords:

Business Banking, Corporate Banking, Digital Banking, SBI vs ICICI and HDFC

Abstract

This research is totally based on a comparison between the corporate digital banking services provided by the State Bank of India, ICICI Bank and HDFC Bank. This research includes the kinds of problems faced by customers while using business banking applications. There are 50 respondents who are businesses and are using business banking applications. It includes 23 respondents using the SBI YONO Business App. A tool was prepared for studying the parameters of the factors considered by customers when choosing a business banking app. In this research, Spearman Rank Corelation is used to determine the relationship between the type of business entity and the most used type of transaction, which shows there is a significant correlation between these two variables. Also, the One-way Anova was used to determine the association between the turnover of the business and the business banking application the respondents are using. The greater number of respondents had turnovers above Rs. 1 crore.

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