Gajere, M. C., Nimfa, D. T., Vem, L. J. ., & Dakung, R. J. (2024). Organisational Culture and Technology Orientation on Strategic Fit in Retail Business: The Mediating Role of Economic Sustainability. Advancement in Management and Technology (AMT) , 5(1), 24-41. https://doi.org/10.46977/amt.2024.v05i01.002