@ Roger, T.H.A. , Mon, T.R. and Bhaumik, A. 2024. The Impact of Business Intelligence on Customer Relationship Management in the Banking Sector: A Financial Analysis. Advancement in Management and Technology (AMT) . 4, 4 (Apr. 2024), 1-11. DOI:https://doi.org/10.46977/apjmt.2024.v04i04.001.